I have an issue with job titles. They just don’t describe the myriad things people actually do. If you’ve ever struggled to relate to a job title or feel that your role is not reflected in the words that follow your name, then join me in one of my recent long-reads as I share why it’s important to own your skills and be clear about your place in the world.

Let's break down the barriers of job titles and explore the real value we bring to the table. Let’s be authentic and make our capabilities easily accessible to the right audience. Let’s redefine the narrative and make magic happen.

Once upon a time, I thought storytelling was my kryptonite. But life, as it often does, had other plans. My latest post explores how I built my career on the very thing I thought I was bad at: starting out in retail as an enthusiastic yet introverted shop assistant to finding my groove breaking silos, telling stories, building brands. Because, guess what? Stories bond us together. And they help build brand worlds. People don't just buy products, they buy the "why" behind them. Now, I empower others to tell their stories, whether it's brands finding their authentic voice or individuals needing to reframe or reclaim their own story. Read more on Substack.

In my latest exploration, I dive into the art of communicating your true value to the world using storytelling as a currency. Sharing what we stand for becomes a much more meaningful way to connect with people, moving the conversation beyond what we do to who we are.

I must add that this work didn’t just ‘happen’ but it was the fruit of my labour, as well as conversations with brilliant souls, friends, teachers, and clients.

I’m so grateful for all of you who’ve trusted me, whether as their business and communications consultant, or coach, whether you are a client or a mentee. Every time I work with you, I become a better person. I am grateful for your trust and I hope this ‘story’ serves you too.